My Old Blog

The “Budweiser – True” ad campaign is one of the all time greats…up there with “Where’s the Beef?”, “Tastes Great/Less Filling”, and my personal favorite “Only you can prevent forest fires”.

It depicts young, skinny, good looking men and women of all races enjoying Budweiser, becoming best friends, preparing to fornicate with each other, laughing, winning, and drinking in moderation.

But we all know that drinking isn’t like that. Budweiser’s core audience is a trailer park, gunrack-in-the-pickup redneck (no offense to the rednecks….Budweiser is a decent beer). Yet there are no commercials like that.

One step further and we know that drinking will not make you clever, or liked…..and it may allow you fornicate (provided you don’t drink too much), but you probably won’t like the partner you end up with. You will not remain young and skinny for long as a loyal, frequent Bud customer.

You will have terrible hangovers, forget where you left your credit card, where you parked your car….you will blackout for long periods and only assume assume you had a good time when really you made a complete ass of yourself….you will have extraordinary bar tabs from buying 10 dollar shots for people you’ll never see again….you will wake up in strange places with ugly people, nauseous with a blinding headache….maybe even in an ditch or gutter.

Wassup!!!!

Make this commercial bitches. True.

This entry was posted on Tuesday, March 7th, 2006 at 6:21 pm and is filed under Favorite Entries, Stories/Observations. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.